How PUBG has Revolutionized Indian Smartphone Market?

pubg lite

2018 and 2019 seem to be the best year for the Indian Smartphone market.

This year we have already seen so many good budget smartphones which will eventually improve in the future time too.

But there is a reason behind that!

Well yes, PUBGM or PUBG Mobile is the actual reason behind brands actually launching good smartphones.

After the hype of PUBGM in India, Brands noticed that the Needs of even an Average user are rising.

Users started looking for phones which can perform good and improve their PUBGM Gameplay.

But that was a really big challenge for smartphone brands.

To launch an overall gaming smartphone under a Budget price tag, brands have to work hard in order to launch phones with a better processor, faster ram and storage too.

Not only that, having a bigger battery which lasts much longer is a necessity too.

Flagship Phones 2017
Flagship Phones 2017

Smartphone in 2017

Let us have a look at the smartphones you could get under ₹10,000 back in 2017 and obviously before the launch of PUBGM.

At the price tag of ₹10,000, the best a user could get was 3GB of Ram, Snapdragon 625 and just 32GB of slow EMMC Internal Storage.

Snapdragon 625 is an outdated and weak processor at the same time.

Yes, it can run PUBM but that doesn’t make it good, even a Snapdragon 430 device can play PUBGM at almost same constant frame rates of 20-25fps on Smooth Graphics Settings which is usually termed as unplayable.

You could get a 4000mAh battery too but the OS wasn’t used to be optimized by brands for gaming.

Smartphones in 2019

Now let’s have a look at what you can get under ₹10,000 in 2019

Today (June 2019), you can please yourself with a Snapdragon 660, 4GB of Ram and 32GB of slow EMMC Internal Storage.

Surely, there isn’t any upgrade regarding internal storage.

But hey, Snapdragon 660 coupled with 4GB of Ram can easily handle PUBGM at a constant frame rate of 30-35fps.

And with MediaTek P70, you can even achieve 40fps mark on High Graphics Settings.

But with MediaTek processor, you are compromising on community development.

And keep in mind that RealMe is the only trusted brand in India as of now with phones under ₹10,000 which comes with MediaTek P70.

Why did we mention RealMe?

Well the Realme U1 comes with ColorOS, which is the worst custom UI out there and isn’t suggested to anyone.

To know more about ColorOS, Checkout this article mentioned below.


Poco F1 Rosso Red
Poco F1 Rosso Red

The success of POCO F1 in India

Flagship Processors like Snapdragon 845 were used to found in devices priced above ₹35000 in those days.

But with Poco, you could get the same Snapdragon 845, 6GB of Ram and UFS 2.1 fast Internal Storage at ₹23,999 only.

Not only that, it came with an industry-leading Sony IMX 363 Sensor which is also used in Pixel 3A Xl and costs about ₹50000 in India.

Additionally, Poco improved their phone further by updating it with 4k@60fps, slow-mo@960fps and various other gaming-centric features.

Even I Purchased Two Pocophones for myself because of its super-strong community development.

Though I Purchased the Higher End variant costing 30,999.

But the experience is almost similar across all the variants.

UI and OS

After all of this, Manufactures have even started to work on Gaming Centric Features.

Such as the OnePlus Fnatic mode and Xiaomi Gaming Turbo mode works within their own approach in order to provide a better Gaming experience such as Disabling Notifications, Restricting Bandwidth for other Apps in order to boost your ping and network speed.

These gaming modes even close background app to ensure a better performance.

Brands have also started to include in-built screen recorders using which you can even record internal audio and can record your entire gameplay without losing on the audio.

Snapdragon 855 Plus
Snapdragon 855 Plus


Not only smartphone brands, but SoC manufacturers have started to take Mobile gaming as a serious concern too.

For instance, Qualcomm has recently launched Snapdragon 855+ which is an Overclocked version of Regular Snapdragon 855.

Snapdragon 855 Plus is launched with Smartphone Gaming in Mind as Qualcomm claims it to perform 15% Better in Gaming.

There are 8 Kryo 485 Cores clocked at whopping 2.96Ghz.

Adreno 640 is said to be the GPU here which is exactly same as one on Qualcomm 855 but overclocked.

I feel that very soon, we will be having two categories for Processors

  • Regular Processor
  • Gaming Processor
Asus ROG 2
Asus ROG 2

Gaming Phones

Now that we have looked at “Gaming Processors”, Gaming Phones are in the market too.

The concept behind Gaming Phones in not new.

This trend started back in 2017 when Razer launched their first smartphone Razer Phone with RGB Lighting and High Refresh Rate OLED Display.

Later Other brands too tried to follow Razer.

Xiaomi’s Gaming Smartphone Black Shark 2 in the Market comes with Standard Snapdragon 855.

Even the So-called Gaming Phone with a Cooling Fan known as Red Magic 3 has standard Snapdragon 855 SoC.

At the same time, Asus didn’t want to left behind and launched Asus ROG 2 which is meant for truly immersive gaming experience and comes with the Snapdragon 855 Plus.

And believe me, Asus has also worked on providing a lot of Smartphone controllers and gaming-centric accessories which can make you curious about how Big Smartphone gaming is.

Lew from Unbox Therapy has made a Dedicated Video on this.

You can Checkout His Video By Clicking on this link.


At the end of the day, PUBGM has proven to be beneficial for at least smartphone customers looking out to buy a new smartphone in the market.

There are tonnes of choices available right now and all of them are competing for the same reason.

Still, there are some Unworthy phones available out there in the market, such as Redmi 7, Y3, Note 7, U1, RealMe 3i, etc.

The only reason behind them being bad is because of the Custom UI they are running on.

Moreover, the fact that these phones have zero or poor community development.

RealMe 3 Pro is expected to join the list soon.

So what do you think about PUBGM?

let us know your thoughts in the comment section below!


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